Blueshyft is Australia’s most advanced in-store payment gateway. A national network of over 1,500+ retailer locations is equipped with Blueshyft’s iOS platform, enabling customers to pay for digital goods and services via an in-store iPad. The company needed a n explainer video to introduce and further promote the concept and business to the ever growing digital market. The second animation below was completed the following year. I made sure to keep the brand look and feel consistent. It's always a fun challenge making a monetary subject connect with human emotion. Project:BlueShyft Explainer Animation Client: Blueshyft blueshyft.com.au Role: Motion Graphics Artist and Graphic Designer/ Illustrator